Ten Frontiers for the Future of Engagement

I am delighted to share MSLGROUP‘s new report titled Now & Next: Ten Frontiers for the Future of Engagement, which I co-authored with Pascal Beucler and Nidhi Makhija. Ten Frontiers for the Future of Engagement The report highlights the ten most...

Future of Engagement #10: Collaborative Consumption

People use technology and community to choose access over ownership and create a new sharing economy. What is Collaborative Consumption? Collaborative consumption is an important groundswell which is changing the very nature of ownership and consumption. People are...

Future of Engagement #4: Grassroots Change Movements

Brands and people act together around a shared purpose to create meaningful change. What are Grassroots Change Movements? Grassroots change movements involve a large numbers of people acting as change agents, in their own lives or in their communities, in a way that...